Special guest co-host this week, Dominic Sedillo wants to know if there is actually one right design for any given project. Stay tuned for lots of talk about 90’s music and fashion and other stuff we hope you get some value out of!

Featured Music:

Bush – “This is War”

Riverdale Cast – “Kids in America”

Thoughts, Inspirations, Opinions, & Quick Takeaways

• Dominic was disappointed in the new “Predator” movie
• His work, Boba Tea Company will be launching some new drinks soon so check them out!
• Went to see BUSH with his wife and UPDATE: Gavin Rosdale hasn’t aged, haha
• Brandi & Dominic recap a bit about Design Summit and Brandi’s workshop on “Color, Concepts, and Process”
• Are you trying more for a solution for your client or the audience?
  • Always the audience.
  • Who will be consuming the design? Design for them.
• SIDE RANT: Concepts vs. Executions
  • There should be ONE overarching concept and various executions of that concept
  • Executions or Versions or Looks of a design are NOT concepts
  • A design concept is a path to a solution
• Blog Post #41: “Design Problems Don’t Have One Solution”

  • Tips for Solving design problems simply

    When you’re approaching your design problem, with a creative brief in hand, here’s a few simple steps to take to start solving that problem. If you can follow these steps and a process, I guarantee you will achieve a successful design solution.

    1. Identify or understand your problem. This can only come from communication with your client and a clear creative brief. Once you’ve identified this problem, you should review it with your client to be sure you are both on the same page before you start on the next step.
    2. Start the design process and map out the plan to solve the problem. Without a plan, your ideas will go nowhere and you will feel lost and insecure about every choice you make.
    3. Design something that will implement your solution. Don’t design ten different things, have a clear direction and make it the absolute best it can be.
    4. Check whether it was successful. Look at the problem and ask yourself if all of your design decisions contribute to solving the problem. (If it isn’t successful, then you probably missed something in the process)

note:

This idea of there not being one single solution to a design problem should be a huge motivation for designers the world over. Your solution can be the best one if it works.

Find us on all forms of social media via @BrandiSea on Instagram, Twitter, Facebook, and you can email us any burning questions you want Brandi to answer on an episode at brandi@brandisea.com.

THANK YOU Vesperteen for letting us use his (“Shatter in The Night”) track in every episode of Design Speaks.